Peaches Geldof has landed a £500,000 deal as the new face of Agent Provocateur.  “Provocateur” doesn’t even begin to describe the latest ads from the lingerie designer, known for their edgy and sometimes disturbing ads.  Lesbian overtones?  Virgin sacrifices?  Huge-ass snakes?  AP’s new Season of the Witch campaign has it all!

The Daily Mail reports:

‘Peaches is exactly the right girl for us,’ an insider told the News of the World earlier this year…  ‘She’s [Peaches] hot, young and of the moment. She’s got an edginess about her and we like the face of the firm to have that hint of danger. We’ve no doubt she’ll be a huge success.’

If by “hint of danger” they mean drugs, scandal, and elopement, then hey - Peaches is definitely the girl for them.

Previous Agent Provocateur models have included Maggie Gyllenhaal and Kate Moss.

Photo Source:  The Daily Mail